Sustainability in packaging: Global regulatory development across 30 countries banner

Sustainability in packaging: Global regulatory development across 30 countries


Sustainability in packaging is a megatrend shaping the packaging industry, with consumers becoming increasingly worried about the environment and the impact of packaging leakage. In response, new, stricter sustainability regulations are emerging on multiple fronts with increasing frequency. However, regulatory focus and approaches vary considerably by region and diverge even further when viewed at the country or state level. This heterogeneity is making the fast-changing regulatory landscape complex to navigate on a worldwide basis. To better understand the recent developments, we have mapped regulations in 30 countries around the world. Our findings reveal several common patterns of development that can be represented by four archetypes globally. To ensure they comply with the evolving requirements, packaging companies should stay tuned to regulation developments in sustainability packaging by tracking changes in their focus markets and implement processes to address future requirements proactively.

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Authors

McKinsey and Company

February 7, 2022

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